A Brewery That’s Built to Last.
Mountain Goat Brewery was born out of a yearning for better tasting beers, back in 1997. Two mates, Dave Bonighton and Cam Hines went into business with nothing but 2 surfboards, 2 mountain bikes, Dave’s EH Holden and a whole lot of ambition.

Within 5 years Mountain Goat beer could be found in states all across Australia. The introduction of their organic steam ale in 2009 really took them to another level.
Mountain Goat have always supported the local community, good causes and live local music – they’ve proudly celebrated Melbournes live music scene since 2000, when Dave and Cam were first able to throw a few bucks at the local radio station.
We had the pleasure of getting some of our classic Eisenhower jackets customised sent down to them – and don’t they look great! The brewery is a demanding, physical workplace – so who better to rely on than Dickies! (All Photography by Marcus Crook)


Introducing the brand new CP-918 Cuff pant. Developed by our Australian team, this pant is for anyone who loves to flex. Modelled off our 918 slim fit pant, this pant is includes a double knee, stain release fabric, lower rise waist, tunnel belt loops and a multi use pocket. Made of 81% cotton, 18% poly 1% spandex.

We Spent a day with Dickies ambassador Chris Cielo, and got some shots of him in action.
Follow Chris on Instagram here.
Check out the pants here!

Dickies – The History

A dive into the History of Dickies.

Through its dedication to innovation and continual customer contact, Williamson-Dickie Mfg. Co. has transformed itself from a small bib overall company to the largest workwear manufacturer in the world. Sold in every state in the U.S., Dickies now offers a broad spectrum of work garments ranging from work pants and work shirts to denim jeans and women’s workwear. Since its beginnings in 1922, every piece of Dickies workwear has stood for the quality, toughness, and pride that embodies the spirit of the American worker.

C.N. Williamson and E.E. “Colonel” Dickie began their business careers in the “vehicle and harness” business in Bryan, Texas. In 1918, they made what turned out to be a momentous decision when they and a few friends established the U.S. Overall Company. Then, in 1922, C. Don Williamson joined with his father and cousin to buy 100% of the overall company on a one-third-each basis and renamed it Williamson-Dickie Manufacturing Company.

From its early years, Williamson-Dickie enjoyed steady growth, slowed only by the Great Depression, and during World War II, the company was sequestered to produce millions of uniforms for the nation’s armed forces. In converting to civilian production after the war, C. Don Williamson began a strategy of geographical expansion and established new production facilities, warehouses, and sales territories throughout the United States. In the late 1950’s, Williamson-Dickie became an international company by expanding into the European market and the Middle Eastern market – where Texas oilmen introduced the Dickies brand to Middle Eastern oil fields.

While Williamson-Dickie began as a bib overall company, today it has grown to be the number one manufacturer of work apparel worldwide. By continually expanding and updating its selection, Williamson-Dickie now offers garments ranging from its staple work pants and work shirts to items such as women’s workwear, chore coats, and denim jeans. Dickies® workwear is currently sold in all 50 states and throughout the world in countries such as South Africa, Australia, Russia, Chile, Japan, Iceland, Canada, Europe and Mexico.